The Essentials of Search Engine Optimization

By Sundar Rathor Uncategorized
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About Course

SEO Mastery is a comprehensive 3-hour course designed to equip you with the essential skills needed to excel in search engine optimization. Covering both on-page and off-page techniques, as well as technical SEO practices, this course will guide you through the key elements that contribute to higher search rankings and improved website visibility. You’ll learn practical strategies to optimize your content, enhance your site’s performance, and effectively engage with your audience.

What Will You Learn?

  • On-Page SEO Techniques: How to create effective titles and meta descriptions for better search rankings.
  • Off-Page SEO Techniques: Strategies for engaging in influencer outreach to expand your content's reach.
  • Technical SEO: Best practices for optimizing your website’s speed and performance.
  • Keyword Research: Techniques for conducting keyword research to identify valuable search terms.
  • Image Optimization: How to use image ALT tags effectively to improve SEO.
  • Crawl Error Management: Strategies for checking and fixing crawl errors using Google Search Console.

Course Content

The Essentials of Search Engine Optimization

  • Lesson 1: Introduction to Search Engine Optimization, and tips to master it
    00:00
  • Lesson 2: Working with top WordPress plugins to manage SEO Essentials
    00:00
  • Lesson 3: Working on Site Basics with Yoast SEO Plugin
    00:00
  • Lesson 4: Integrating Yoast SEO plugin to work flawlessly with custom fields
    00:00
  • Lesson 5: Various bulk setting techniques, and optimizing workflows
    00:00
  • Lesson 6: Leveraging the power of ChatGPT to write SEO-Optimized blog post
    00:00
  • Lesson 7: Optimization blog post applying several techniques with the help of ChatGPT
    00:00
  • Lesson 8: Uploading blog post in HTML markup format on WordPress, using ChatGPT
    00:00
  • Lesson 9: SEO-focused optimization of WordPress site’s images
    00:00
  • Lesson 10: Reviewing SEO scores with external tools, and working on improving them
    00:00
  • Lesson 11: Process to implement feedback shared by SEO review sites
    00:00
  • Lesson 12: Working with SEOSmallTools to upgrade content ranking scores
    00:00
  • Lesson 13: Difference between On-Page and Off-page SEO techniques (Essentials)
    00:00
  • Lesson 14: Improving website scores to rank on ChatGPT search tool
    00:00
  • Lesson 15: Course wrap-up, and how to manage an optimized site architecture
    00:00
  • The Essentials of Search Engine Optimization
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